It plays right in the beginning of the video as the title "Masters of the Game" goes up followed by footage from Stanford Stadium. It's got a standard 80s beat and I am dying to find it somewhere. Thanks!!

The song is called "This is The NFL"
Sung by Jeffrey Osborne and composed by Mike Olmstead, Peter Durgee and Rolfe Wyer.

I have all The Super Bowl highlights videos. I just put it on to check. Hope that helps.